START BY LISTENING… AND PREPARE TO BE AMAZED

People typically think of social media as a talking tool. Indeed, the word media implies creating content. However, it doesn’t have to be our content. What about their content – our customers and prospects, our employees and partners? In business, we can listen to and learn from what they’re saying using social media. Google Alerts … Continued

Staying On Top While Avoiding Information Overload

We live in a world of accelerating change. Ray Kurzweil, the respected futurist, predicts that by 2045, we’ll experience a 1,000,000,000-fold increase in what he calls “human-machine knowledge” relative to 2010. That’s hard to conceptualize but looked at another way, the amount of information we’re dealing with today represents barely 0.0000001% of what we’ll have … Continued