Share List “Social” is not your father’s marketing. When participating in social media and social networking in business, here are 10 basic rules about what not to do: Don’t get started in social media if you have significant product deficiencies, customer support problems, or even corporate culture issues. Social media makes good businesses more successful … Continued

Share List After leaving TalkShoe.com in 2009 (a live podcasting service that I started in 2005), I decided to write a book about how small and medium-size businesses can most effectively use social media and social networking tools to achieve their goals. That book is called “How Can I Capitalize on Social Media When My … Continued